Strategic Planning Director
Mark has a simple take on Planning - it’s the foundation on which we build relationships between clients and their customers. Simple? Yes. Easy? No. But for 30 years, Mark has helped clients launch, rebuild or manage global and local brands in almost every category from automotive to travel. His experience includes strategy for Black & Decker, California Avocado Commission, California Science Center, Hyundai, Hilton, Nissan, PacSun, Thermador, Toyota, Wendy’s and more. Mark also heads up the BalancedHealthy practice at Amusement Park which researches, publishes and provides POVs on the 76% of Americans that live a healthy and balanced lifestyle.
Insists his wife is the one who married up.