I am very thankful for the experience of the pitch. When your passion crosses over to your work, it can be scary, as you can’t help but wonder if being an insider will taint your perception.
As an agency that preaches the importance of relationships, LinkedIn is the tool that makes it possible to sustain so many of them.
Fiction. It’s become quite an addiction. I can come home and escape into the enveloping arms of my newest Netflix binge. It makes me feel good. The thing about fiction is that I can consume the good parts and avoid the bad.
For years I was haunted by the saying, “Jack of all trades, master of none.” It was worrisome to think that I was not a specialist at any specific area of my career because specialists are the foundation of the industry I am a part of.
Have you ever had a loved one pass away, and then something happens in your life and you want to tell them all about it?
It’s Sunday at 1 a.m. and I’ve just arrived in Miami from Los Angeles. And I’m sick. Not just a cold, we’re talking really sick! I’ve been travelling all day and tomorrow is the first day of the 2016 4A’s Transformation Conference.
Sitting around waiting doesn’t really allow us to get much done. So, I go back to the question. Why wait? Especially as it relates to things of importance, we don’t want to look back in our life rearview mirror with regrets about not having acted.
Similar to the 3-D revolution in the 1980s, 360 VR has that same attitude in 2016. It’s taking audiences places we didn’t think were possible.
I’ve realized that advertising and business can be compared to the differences between the left brain and right brain.
One of my favorite George Carlin interviews is one in which he explains why it’s important to “not give a sh*t.”
If you take a spin online or in traditional media these days, it’s hard not to notice piles of sarcasm and gobs of irreverence – both playful and sincere; many have built names for themselves by developing snarky-voiced columns and personas. Of course, there’s a whole lot of good-hearted stuff out there, too, it’s just a bit overshadowed at times.
A. Never. We’ll take what we can get.
B. Sometimes. If we’re really busy.
C. Always. We like to play games.
As a seasoned business development professional – I’m going to offer my personal perspective and outline why there is only one suitable answer to the above question.
Women, like us, from the so-called post-feminist era, were brought up believing that it’s an equal opportunity world where diversity across gender, age, ethnicity, etc. is common practice and openly accepted. To get to this point, a path was forged and doors that were once closed for minorities are open ...
On October 1, Jimmy Smith, Mike Weisman, Jon Gothold and Ed Collins joined music legend Bootsy Collins on stage at Advertising Week XII pontificating on the fusion of funk and advertising.
Three events collided in the summer of 2015 to make display advertising more relevant, engaging and expensive. What happened, how did we get here and what does it mean for advertisers?
Amusement Park PR client Chicken of the Sea needed something big to officially blow out the final candle on its 100th birthday in 2014 – which turned out to be even more successful than both parties envisioned.